Gaming & Apps

Delivered in just 3 weeks, Pecan’s MMM offered granular budget insights and simulation tools that helped the team reduce its most popular app’s customer acquisition cost by 10% in the U.S.

Pixio acquired more high-value players by optimizing Facebook ad campaigns with Pecan’s pLTV predictions.

The CAA Club Group roadside product data science team chose Pecan when they needed a faster, automated solution for optimizing roadside assistance forecasting and staffing.

Pecan’s predictions offer Armor VPN confidence in their marketing campaign decisions, just like their cybersecurity solution provides subscribers peace of mind.

Pecan’s predictions identify which players may need a nudge to return, helping better target ads and conserve marketing resources. With refined foresight into player behavior, SciPlay is saving millions annually.

UA and marketing teams have a more challenging job than ever due to changes in user-level data availability. AI technology can fill that gap.

SKAdNetwork may have changed the game, but marketers can still win. Achieve your iOS user acquisition goals with machine learning.

PGC London 2023 included much discussion about how AI can help mobile game makers — especially in marketing their games.

If you’re a mobile marketer, these customized Facebook campaign optimization programs can help you better reach your audience. Learn how to choose the right one for your needs.